Sponsorship Opportunities
Download Sponsorship Opportunities PDF
All ALFA 2010 Conference & Expo sponsors receive
the following benefits:
- Company name listed on Conference Web site
- Logo in the Conference Program Guide distributed to more than 2,000 attendees
- Logo on general sponsorship signs on site
- Company name in full-page ad thanking sponsors
- Priority points towards 2011 booth selection
- Sponsor ribbon for all booth personnel.
Additional benefits may apply to specific sponsorships
For information about ALFA 2010 Conference & Expo sponsorship opportunities, contact Steve Schwanz, 800.440.0232, or Jerry Cooper, 703.562.1176.
*Hero Awards Luncheon SOLD*
This popular event is one of the highlights of the Conference. Since 2007, nominations
for these coveted awards has tripled, and the professionally-produced program has built
infectious excitement and heartfelt enthusiasm for the winners.
- Your company representative will be introduced as the event sponsor and will assist in the awards presentation program
- Company logo shown with event listing in attendee promotions, in Conference Program Guide and on Conference Web site.
- Logo on large general sponsor signage
- Logo on signage at entrance to the Luncheon
- Logo and booth number on each audience table
- Company literature displayed/available at the Luncheon
- Logo featured prominently during pre-event, onscreen promotions
- Logo in materials about the awards nomination/selection process prior to the Conference.
$10,000
*Day One Keynote SOLD*
Speaker: Maddy Dychtwald
- Logo projected on screen during event walk-in and on signage at entrance to room
- Logo on large general sponsor signage
- Recognition of sponsorship in welcome remarks
- Opportunity to introduce Keynote Speaker with scripted remarks provided by ALFA
- VIP seating at event
- Company logo shown with event listing in attendee promotions, in Conference Program Guide and on Conference Web site
$7,000
*Day Two Keynote Speaker SOLD*
Speaker: Phil Lempert
- Logo projected on screen during event walk-in and on signage at entrance to room
- Logo on large general sponsor signage
- Recognition of sponsorship in welcome remarks
- Opportunity to introduce Keynote Speaker with scripted remarks provided by ALFA
- VIP seating at event.
- Company logo shown with event listing in attendee promotions, in Conference Program Guide and on Conference Web site
$7,000
*Day Three General Session SOLD*
Speaker(s): CEO Panel
- Recognition of sponsorship in welcome remarks
- Opportunity to introduce Speakers with scripted remarks provided by ALFA
- VIP seating at event
- Logo on large general sponsor signage
- Logo shown with event listing in attendee promotions, in Conference Program Guide and on Conference Web site
$5,000
*Welcome Reception in the Exhibit Hall SOLD*
The Expo is one of the highlights of the ALFA Conference & Expo, and the Welcome Reception kicks
off the event and provides attendees’ first glimpse of the new suppliers and their latest offerings.
The event is attended by approx. 1,500, and the festive atmosphere makes it a fun and high-energy event!
- Logo on signage at entrance to Exhibit Hall
- Logo on large general sponsor signage
- Food and beverage station near your booth if space permits
- Logo on signs at bar and food stations
- Logo shown with event listing in attendee promotions, in Conference Program Guide and on Conference Web site
$5,000
*President’s Council Reception SOLD*
The President’s Council, an elite group of suppliers that support ALFA with financial resources,
celebrates the opening of the Conference & Expo with this exclusive opportunity to network
with top executives of large senior living providers. Sponsorship is limited to President’s Council members.
- Opportunity to welcome guests with remarks at this exclusive reception
- Logo on signage at entrance to event and on table tents throughout event
- Logo and booth number on refreshment tables
- One promotional insert in attendee bag
$15,000
*ALFAPAC Reception SOLD*
This exclusive reception is open to ALFAPAC members. The event sponsor plays host
and takes advantage of unique access to this important group of current and potential clients in a an exclusive setting.
- Opportunity to welcome guests with remarks at this exclusive reception
- Logo on signage at entrance to event and on table tents throughout event
- Logo on large general sponsor signage
- Logo on bar and refreshment tables
$10,000
Continental Breakfasts
Everyone heads to the morning Continental breakfast buffet for their morning complement
of coffee or juice and bakery selections. A great opportunity to make an impression first thing in the morning!
- Logo on signage at refreshments and tables during breakfast
- Logo on large general sponsor signage
- Verbal recognition in remarks at that session
- Opportunity to distribute literature in breakfast area
$2,500 per day; $6,000 for all three days
Concurrent Session Refreshment Breaks
These popular breaks give attendees just a little something before heading into their next session,
and your company can be the host!
- Recognition by session speakers at the concurrent sessions
- Signage at the refreshment tables during the break
- Logo on large general sponsor signage on-site
$2,500 each (3 available)
Lunch and Refreshments in Expo Hall
Mid-day on Wednesday will be the most popular and high-traffic time in the Expo hall.
The visibility is exceptional, and your sponsorship will be greatly appreciated by hungry attendees!
- Logo on all food stations throughout the Expo Hall
- Logo on signage at entrance to the Expo Hall
- Logo on large general sponsor signage
- Logo shown with event in attendee promotions, in Conference Program Guide and on Conference Web site
- Logo imprinted on napkins
$10,000
On-Site Registration Panels
Have your logo displayed at the registration counter. This sponsorship includes your company’s logo on each of the
high-visibility front panels of the (6) registration counters on site at the conference.
- Logo on registration panels onsite at the conference
- Logo on conference Web site
- Logo on all general sponsorship signage
$5,000
*Water Station SOLD*
Sponsor the water coolers that will be stationed all over the Phoenix Convention Center throughout the conference.
Includes water bottles with your logo on them for participants to reuse.
- Logo on water coolers and water bottles
- Logo on conference Web site
- Logo on all general sponsorship signage
$2,500
Bag Check
Sponsor the Bag Check room onsite at the conference. Attendees will be able to leave their bags in a secure room
with an attendant during the conference. Your logo will be on the signage outside of the bag check room.
- Logo on signage outside bag check room
- Logo on conference Web site
- Logo on all general sponsorship signage
$2,500
Notepads
Sponsor the conference notepads that will be provided in each attendees bag. Includes notepad with your
company’s logo at the top.
- Logo on notepad
- Logo on conference Web site
- Logo on all general sponsorship signage
$2,500
Attendee Giveaway Items
*Attendee Bags SOLD*
Attendees love giveaways, and your company’s logo on this hallmark item attendees receive
is one of the most visible and sought-after sponsorships of the ALFA Conference & Expo. Hurry – it won’t last long.
- Color Logo imprinted on the front of the official conference bag given to all attendees
- Logo on large general sponsor signage
$10,000
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USB Flash Drives
- Logo imprinted on the flash drive provided to all attendees
$3,000 (and provide USB Flash Drive)
On-Site Program Guide and Map
This valuable resource was a huge hit last year – it’s a combination program booklet, Conference & Expo
map and ALFA reference for Conference sessions.
- Your company’s full page ad on the back cover of Conference Program Guide (art supplied by
sponsor) - Two additional interior page ad in the Guide (art supplied by sponsor)
- Logo on front cover of the Guide as sponsor of the Guide
- Logo on large general sponsor signage
- Logo ghosted on selected interior pages, including notes pages
$10,000
Conference Pens
Everyone loves a new pen, and this one can be designed especially for the ALFA Conference & Expo!
Put your logo into the hands of more than 2,000 attendees!
- Your company’s name on pens you provide, inserted in attendee bags/portfolios
$3,000 + provide pens imprinted with Conference logo
Conference Bag Inserts
This is an efficient way to get your promotional message in the hands of every attendee
right at the start of the ALFA Conference & Expo. Your material will be pre-inserted in every
attendee’s bag, and distributed at registration. Materials must be 8 ½” x 11 (max.) promotional material.
$1,500 (5 available; limit one insert per sponsor)
Services for Attendees
Online Registration Screen
As attendees register, your company logo can be the one they see! Most registrations are now
done online, and each attendee will see your logo and appreciate your support for their favorite conference!
- Logo on online registration screen and on confirmation letter
- Logo on large general sponsor signage
$3,500
Shuttle Bus to and from the Sheraton and the Phoenix Convention Center
Attendees will have access to transportation from the Sheraton to the Convention Center.
Imagine your company logo on the side of the bus!
- Logo on large general sponsor signage
- Logo on each side of bus two days of the conference
- Recognition in conference program
$5,000 per bus – 2 available
Hotel Room Key Card
NEW for 2010. All hotel room key cards will be imprinted with your logo.
Every attendee will carry this key card with them through the entire conference.
Your company’s logo will be the one they see each time they enter their room.
- Logo on key card
- Logo on large general sponsor signage
$10,000
Advertising Opportunities
Ad Boards
Centrally-Located, 8-foot Ad Boards Standing 8 feet high and 1 meter wide,
these freestanding boards showcase your company’s custom-designed message,
centrally and visibly, during the entire conference. Advertiser provides the design.
$3,000 each
*Advertising on Street Lights from Sheraton to Phoenix Convention Center SOLD*
Advertise your company alongside the ALFA banner directing attendees
from the Sheraton to the entrance of the Phoenix Convention Center.
Every attendee will see your logo and know you are a part of the ALFA Conference and 20th Anniversary Celebration.
Six are available at $750 each
Advertising in the Conference & Expo Program
Guide Cover, full- and half-page advertising is available in the ALFA 2010 Conference & Expo Program Guide.
This handy guide is distributed to every Conference & Expo attendee, and is formatted with note pages included,
to serve as a useful tool during the Conference and upon returning to the office. It includes full Conference & Expo
schedules and session descriptions, a fold-out Expo floor plan and a complete listing of exhibitors with descriptions
and contact information, as well as handy reference information about ALFA leadership, staff, and more.
contact Steve Schwanz, 800.440.0232, for specs and details.









