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Sales & Marketing

Sales and Marketing Roundtable
The Sales and Marketing Roundtable provides a forum for discussing issues of direct interest to SVP, VP and directors of sales and marketing. The unique meeting structure and format of the roundtable provides members an opportunity to openly exchange information with their industry peers and discuss concerns in common.

Sales & Marketing Executive Roundtable Members


Aaron D'Costa

Chair
Pathway Senior Living LLC
Chief Business Development Officer


Ron Aylor

Member
Brookdale Senior Living, Inc.
SVP, Sales


Thomas W. Baker

Member
Country Meadows
Sr. VP Sales & Marketing


Dave Baylis

Member
Provision Living LLC
Director of Development


Julie Biblowitz

Member
Chelsea Senior Living LLC
VP Marketing


Mandi Block

Member
Country Meadows
Director of Advertising


John Cincotta

Member
Emeritus Senior Living
Senior Vice President of Sales & Marketing


Mary Dewling

Member
Benchmark Senior Living
Vice President of Sales


Marc Dunn

Member
Bickford Senior Living
Vice President of Operations


Craig Eberhard

Member
Silverado Senior Living Inc
VP of Sales


Mark Ellis

Member
CRL Senior Living Communities
Chief Marketing Officer


Karen E. Foley

Member
Benchmark Senior Living
Regional Director of Sales


Mary Ellen Greenfield

Member
Five Star Senior Living
Corporate Director of Business Development


Mel Horan

Member
Brightview Senior Living (The Shelter Group)
Director of Sales


Deborah Howard

Member
Five Star Senior Living
Vice President of Sales


Katie Huffstetler

Member
Senior Living Communities, LLC.
VP of Communication


Michael Levine

Member
Chelsea Senior Living LLC



Marla Lopeman

Member
Legend Senior Living LLC
SVP Sales & Mktg


Teri Marinko

Member
Benchmark Senior Living
VP Field Sales & Marketing


Melissa Owens

Member
Elmcroft Senior Living
Corporate Marketing Director


Shirley Paulk

Member
The Arbor Company
Vice President Marketing


James Pusateri

Member
Brookdale Senior Living, Inc.
Senior Vice President of Sales & Marketing


Linda Rose

Member
Singh Senior Living - Waltonwood Communities
Head of Sales


Heather Rosenwald

Member
New Perspective Senior Living, LLC
Director of Marketing


Jayne Sallerson

Member
Emeritus Senior Living
Executive Vice President of Sales & Marketing


Debbie Shane

Member
Brandywine Senior Living
Senior Creative Director


Julie Simpkins

Member
BMA Management LTD
Vice President of Sales & Marketing



ALFA Advocacy Fly-In

The ALFA Advocacy Fly-In is the premier public policy event for ALFA. Open to ALFA members only, this two day event brings together top advocates from across the country to Washington, DC to advocate for the principles of choice, independence, and quality of life for seniors.

At the ALFA Advocacy Fly-In executives from the senior living industry visit with members of Congress to advocate for policies that will advance quality of life for America’s seniors. ALFA facilitates the meetings and hosts a briefing about critical matters before Congress that could impact the future of senior living.

Advocacy never ends. It is a constant endeavor. And your presence in these meetings is paramount to our advocacy efforts. You are the voice of senior living. You are the most effective advocates in the best interests of resident-centered care.

ALFA Conference & Expo

INSPIRING TODAY’S AND TOMORROW’S SENIOR LIVING EXECUTIVES
Company and community senior living executives gather at the ALFA conference and expo for a world-class experience each year. This COMMUNITY of leaders, pioneers and entrepreneurs share a person-centered service philosophy, entrepreneurial spirit, and commitment to champion quality of life for all seniors.

Join your community of executive peers at COMMUNITY 2012, the ALFA conference and expo, May 16-18 in Dallas. Learn more about the annual conference and expo.