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National Institute on Aging Launches Social Media Study

 

Researchers at the University of Alabama at Birmingham will use a $1.9 million grant from the National Institute on Aging to determine how computer use and social media activities can enhance seniors’ quality of life. The five-year study will include 300 residents at 15 Alabama assisted living communities who will engage in activities such as blogging, social networking, e-mailing, and accessing health-related information online.

elders using social mediaAmong various aspects of the study, researchers will focus on how social networking sites by seniors in assisted living communities enhances their personal interactions and relationships, says University of Alabama Birmingham (UAB) sociologist and principal investigator Shelia Cotten, Ph.D. Read the UAB press release, “Grandma’s on Facebook.”

The latest issue of Assisted Living Executive reports on social media engagement among senior living residents in “Tools of Engagement” (see the sidebar called “Senior, Social, Savvy”). The magazine reports on recent data from comScore, a media measurement firm, that says Internet use is growing nearly twice as fast among people 65 and older than any other age group. Read more and comment on that story and others on Assisted Living Executive’s Facebook page or ALFA’s blog.


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