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The Argentum Network

The Argentum network is growing fast.  Our member communities represent the leading providers of senior housing.  If your company has a product, service or solution for senior living, advertising in Argentum media, exhibiting and/or sponsoring an event offers some of the best reach, frequency and impact in the industry.

Membership and Marketing Planner

Industry Partner Membership and Marketing Planner
2017 Membership info, advertising and sponsorship opportunities, Senior Living Executive Editorial Calendar, Conference and event updates.

Owner/Operator Membership Benefits 

2017 Provider members and REITs are invited to explore Argentum's 2017 program, featuring professional events, education, and training. 

Industry Partner Membership Application

Applicant must be a company, agency or nonprofit organization whose business holds a significant interest in senior living. Companies may choose from 3 levels of 2016 membership. 

Owner/Operator Membership Application
2016 applicant must own or operate a senior living residence - this includes providers and REITs. Companies may choose from 3 levels of membership. 

Additional Resources

Argentum 2017 Conference Sponsorship Opportunities 
Consider Argentum 2016 Conference Sponsorship Opportunities. 

Argentum 2016 Publication Advertising Rates 
Consider Argentum 2016 Advertising Opportunities in the Senior Living Executive Magazine, Argentum Update and online. 

Exclusive 2016 Corporate Partnership Overview
Learn about Argentum's most significant collaboration opportunity. Help advance excellence in senior living.


Scott Narug 
Director of Sales


Robb Shrader 
Industry Partner Membership Sales



Senior Living Executive Conference | May 1-3, 2017 | Nashville, TN

Considered among the largest, most important events in senior living, the 2017 Senior Living Executive Conference, May 1-3 in Nashville, TN, will welcome over 2,500 senior living executives for four days of executive-level sessions, networking and collaborative experiences designed to advance excellence in senior living.

Conference & Expo Quick Links:

Exhibit at the 2017 Senior Living Executive Conference

The Senior Living Executive Conference is headed to downtown Nashville – one of the most attractive convention cities and entertainment hot spots in the U.S. The draw of Nashville, valuable educational content, unmatched networking, and a growing senior living market will boost overall attendance as well as each exhibitor’s sales opportunity. What's new for 2017?

2017 Senior Living Executive Conference:


Benefits of Argentum Membership

Companies choosing to join Argentum are making an investment in the future and senior living. Annual dues:

  1. Fund advocacy and business excellence programs that promote and protect the senior living industry.
  2. Support efforts to inform the public about senior living–the features, benefits, and value
  3. Ensure regulators and policymakers hear about the work of senior living providers, the core principles championed by the industry and the laws (or proposed laws) that are helping or hindering senior living companies.
  4. Fund valuable programs and services such as the complimentary all-industry magazine, Senior Living Executive.

Companies offering products, services and solutions to senior living communities are invited to join at the Bronze level ($2,500), or as a member of the President's Council via the Silver ($10,000) and Gold ($25,000) membership levels.



Senior Living Membership Inquiries:

Kari Horesky 
Owner/Operator Membership Manager

Argentum Sponsorship Opportunities

Sponsorships are an attractive way to position your company in front of senior living executives and demonstrate your company’s commitment to the advancement of the business.

Event Sponsorship

Argentum hosts 2-3 annual events each year, and provide multiple sponsorship opportunities at multiple price-points. 

Research/Program Sponsorships

Argentum is open to member company proposals for sponsorships related to research, products and programs, and other initiatives designed to advance excellence in senior living.

Scott Narug 
Director of Sales


Robb Shrader 
Industry Partner Membership Sales



Advertise in Senior Living Executive Magazine

Brand recognition is critical in a competitive marketplace.  In senior living, advertising with Argentum does two things.  First, it extends the reach and frequency of your brand, products or services among a larger audience of decision-markets and influencers in senior living. And, second, advertising with Argentum demonstrates your company’s long term commitment to the collective efforts of the senior living business.

Print Edition

Advertise in the leading bi-monthly magazine for senior living executives. Mailed to over 20,000 professionals every other month, the Senior Living Executive offers compelling content, industry insights and a reader friendly design.

Digital Edition

Digital Senior Living Executive is published in a fully interactive digital format. Expand your print ad by including digital videos, digital bellybands and blow-ins, leaderboards, and more.

Editorial Calendar

Issue 1: The Culture Issue
An overview of successful community programs (i.e. resident, staff, and community outreach) and challenges met, as well as insight from executive directors for future community leaders.
Space deadline: December 22
Materials deadline: January 25
Highlight: Senior Living Executive Conference Program & Expo Preview will be Polybagged with magazine

Issue 2: The Leadership Issue
A look at professional development plans and training opportunities with a focus on credentialing. The 2017 Senior Living Leaders Under 40 List will highlight emerging leaders in the industry. Issue will highlight the 2017 Hero, Best of the Best, and Community Leadership Award winners.
Space deadline: February 21
Materials deadline: March 27
Highlight: Additional distribution onsite at the Argentum Senior Living Executive Conference

Issue 3: The Resident Issue
A focus on the “heart of senior living” including today’s resident lifestyle, family engagement, and the science of aging. Senior Living Executive Conference recap and takeaways.
Space deadline: April 21
Materials deadline: May 30

Issue 4: The Workforce Issue
A review of industry turnover and retention metrics and a look at successful staff engagement and recognition programs.  The 2017 Top Places to Work in Senior Living list will highlight top companies for the industry workforce.
Space deadline: June 21
Materials deadline: July 25

Issue 5: The Finance Issue
A look at how consumers are paying for senior living and long term care, as well as information on and instruments to combat financial abuse and scams targeting seniors. The 2017 Largest Providers List will highlight the biggest players in the senior living industry.
Space deadline: August 24
Materials deadline: September 28

Issue 6: The Innovation Issue
A feature of emerging ideas and innovations in arts programming, technology, and memory care, as well as a highlight on the 2017 Senior Living by Design Award winners.
Space deadline: October 20
Materials deadline: November 21


Digital Advertising Opportunities

Argentum is your single source for a multi-tiered message approach to access the $39 billion senior living industry. Whether you are looking for advertising, exhibit, sponsorship, or membership information, your Argentum Sales Team is here to help.


The Update weekly e-newsletter is the trusted provider of senior living news, public policy developments, and industry updates. Banner ads, buttons ads, and sponsored content provide exposure to your products and services.

Argentum Website

The Argentum Website is visited by an average of 50,000 visitors a month. The home page and the Senior Living Supplier Guide offer excellent visibility for advertisers as well as interactive advertising options to encourage visitors to learn more about your company, promotion or products.

Digital Senior Living Executive

Digital Senior Living Executive is published in a fully interactive digital format. Expand your print ad by including digital videos, digital bellybands and blow-ins, leaderboards, and more.

Senior Living Supplier Guide