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Senior Living Executive Magazine

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Senior Living Executive Magazine

ALFA's bi-monthly publication, Senior Living Executive covers the latest news in assisted living aimed at improving operational excellence in senior living care. The digital edition allows readers to “flip” through each page, click through to e-mails and web sites, share content with colleagues, and much more. Visit alfapublications.org to check out current and archived editions of the magazine. 

Subscribe to Receive the Senior Living Executive

If you are a senior living professional you qualify for a free subscription of the Senior Living Executive magazine, delivered to your door! Subscribe to the magazine.

Recent Senior Living Executive Articles:

The Senior Living 2025 listening tour has been in full swing over the summer. Through this campaign, designed to coalesce thought leaders around major issues impacting the industry, Iíve had the privilege to learn from and listen to experts on the senior living linchpin issues of Quality Care, Operational Excellence, Workforce Development, and Consumer Choice.
New survey data from A Place for Mom and The Mutual Fund Store reinforces popular opinion that Americans remain woefully uninformed about retirement and long-term care options and unprepared for their own needs.
The Texas Assisted Living Association (TALA) is dedicated to advancing public policy initiatives and advocating for informed choice, quality care, and accessibility for all Texans.
The National Health Investors Bickford Senior Living joint venture has acquired Fairfield Village, an assisted living and memory care community in Lancaster, Ohio, for $21 million in cash. The residence, which was built in 2006, has 92 units and is 95 percent occupied. Bickford is based in Olathe, Kansas, and NHI is based in Murfreesboro, Tennessee.
With inexpensive capital available for the taking, a continued and growing market of consumers, and increasingly sophisticated business practices, senior living enjoys an enviable position, but can it last?
Available in all shapes and sizes and customizable to any learner type or job role, professional training is still a challenge for senior living companies. Check out these success stories.
Donít leave implementation to chance when investing in a new operational software solution. Technology providers share their best strategies for ensuring seamless operations.
Providers leverage the latest research on physical exercise, sensory inputs, and more to provide better resident care and delay the onset of Alzheimerís disease
The senior living sales and marketing arena is a constantly evolving landscape. With intense competitive pressure, new technologies for generating and tracking leads, and increasing consumer demands, senior living sales and marketing professionals are constantly reaching for a higher and higher bar of excellence.
Emerging job titles and creative on-boarding approaches shake up the HR function.

Advertising with Senior Living Executive

If you want to get your message to real decision-makers in the senior living industry, you have to know the right places to look—and the right people to reach. Senior Living Executive’s more than 20,000 readers are the hard-to-reach executives who are responsible for running senior living corporations and communities. They make decisions regarding financing, design and build, technology, interior design, furnishings, food service, safety and emergency, transportation, and much more. If you would like to explore advertising opportunities, please fill out an online form and the Media Planner with ALFA's Senior Living Executive guidelines will be emailed to you. Marketing Planner.

Publishing Awards

  • The Senior Living Executive magazine received the 2011 Platinum MarCom Award in the category of Magazine/Industry.
  • The Senior Living Executive magazine is a Platinum Winner of the 2011 Hermes Creative Award in the category of Publication/Magazine.
  • The Senior Living Executive has received a 2009 APEX Award of Excellence. The award is for overall excellence (editorial and design) in the custom-published magazine and journals category.

Senior Living Executive Resources

Scott NarugScott Narug LinkedIn icon
Director of Sales

Brett Everett Brett Everett LinkedIn icon
Sales Manager

ALFA on Flickr

Twitter is a free social messaging utility for staying connected in real-time. Follow ALFA's official twitter account to get the latest assisted living news online or delivered right to your iPhone or other hand-held electronic device! A message sent on Twitter is called a tweet. Use the tweet it button to tweet about the specific article you read.


The landscape of senior living is changing, and we'd like your voice to be a part of the discussions shaping the future of the industry. With new programs, a new focus, and new membership tiers, there is an opportunity for every company to contribute to our collective efforts. View ALFA membership benefits.

Find Your Dream Job
ALFA Career Center

Ready to take that next step in your career? The ALFA Career Center contains hundreds of hot job opportunities for senior living professionals including: executive director, sales & marketing, clinical services, and executive-level positions. Take the first step by posting your resume and visiting ALFA's Career Center.