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COMMUNITY 2012 Program



COMMUNITY 2012 will challenge you to think outside the box about the most important issues facing the senior living industry.  Take your seat at COMMUNITY 2012 alongside a faculty of world renowned subject matter experts including entrepreneurs, researchers, scientists, and business executives from a wide range of industries and disciplines. 

Conference Session Descriptions
Speaker Biographies

Daily Conference Schedule

 
TUESDAY, MAY 15
 

TUESDAY, MAY 15, 2012

     

7:30 a.m. - 2:30 p.m.

7th Annual ALFAPAC Golf Classic
This annual event will be held at the Dallas Cowboys Golf Club and provides an opportunity for our members to support our industry's political, legislative, and regulatory concerns. The proceeds from this outing will be used to strengthen ALFA's advocacy program on Capitol Hill.

The $250 registration fee includes: green fees, cart, networking breakfast, lunch, beverages, and a player amenity bag. Click here to register.

5:30 - 7:00 p.m.

ALFA President's Council Reception (INVITATION ONLY)
This annual event honors the contributions that ALFA President's Council members make to the senior living industry.

Sponsored by HealthCare REIT


WEDNESDAY, MAY 16

WEDNESDAY, MAY 16, 2012

 

8:00 - 9:00 a.m.

Texas Sunrise Networking Breakfast

Sponsored by Care Innovations.

9:00 - 10:30 a.m.

General Session: The Art of Leadership and the Business of Social Change
This session will be unlike anything you've ever seen at an ALFA conference.  Our speaker, Bill Strickland received the MacArthur Genius Award, Goi World Peace Prize, and three Presidential appointments for his work building communities.  He will tell the story about his job training center, which has become the subject of more case studies at the Harvard Business School than any other organization in the world.

Sponsored by Ventas.

10:30 a.m. - Noon

Concurrent Sessions
Unraveling Alzheimer's Disease
Improving Reputation Management of Senior Living Through Social Media      
Using Your Capital to Improve Operating Results        
When Assisted Living & Public Policy Collide: The Future of Aging in Place
Stop Selling and Start Caring: Strategies to Overcome Sales Objections
Analyzing the Senior Living Labor Market

12:00 - 3:30 p.m.

Lunch & Learn @ the Expo
The Expo at COMMUNITY 2012 will showcase hundreds of suppliers and industry partners  that delivers the most comprehensive collection of cutting-edge products and services available to the senior living industry. Find solutions to some of your organizational questions, both big and small, at the expo.

Sponsored by WIllis.

3:30 - 4:30 p.m.

Concurrent Sessions
The Aging Brain: Crossroads of Attention and Memory
Peer to Peer: The Rise of the Food Network and its Effect on Residents' Dining Expectations
Integrating Assisted Living and Local Health Care Systems
Synergies Between Assisted Living & Rehabilitation Providers     
Recruiting the Next Generation of Leaders in Senior Living
Recruiting for Sales Talent and Compensating for Performance Results  

4:45 - 6:15 p.m.

Concurrent Sessions
In Their Own Words: The Decision Criteria of Senior Living Customers in the New Economy.  Sponsored by Care.com.
Clinical and Business Solutions for Managing Rising Resident Acuity
The Secret to Success (Really): Performance Management
Globalization of Senior Living: Discussing the Future of Senior Housing in India
Implementing Complementary Sales & Marketing Processes that Increase Census

6:30 - 9:00 p.m.

Senior Living CEO Dinner (invitation-only)

8:00 - 11:00 p.m.

Opening Night Celebration
Join the more than 2,000 other attendees for a night of food, drinks, and networking in a brand new event at the ALFA conference.  Lone Star Attitude will take us on a tour of the legends of Texas music in a high tech, high energy, visual spectacular.  

Sponsored by Yardi.

 

THURSDAY, MAY 17

THURSDAY, MAY 17, 2012

 

8:00 - 9:00 a.m.

Texas Sunrise Networking Breakfast

Sponsored by Care Innovations.

9:00 - 10:30 a.m.

General Session: Creative Strategies for Turning Challenge Into Opportunity, and Change Into Competitive Advantage
True innovation is a realignment of the way leaders think about business structure and organizational design.  Our speaker, Peter Sheahan, reveals that in order to find new opportunity and increase competitive advantage, organizations must look at their business and industry in a new way.

Sponsored by LTC Properties.

10:30 a.m. - 1:00 p.m.

Steam & Ice @ The Expo
The Expo at COMMUNITY 2012 will showcase hundreds of suppliers and industry partners  that delivers the most comprehensive collection of cutting-edge products and services available to the senior living industry. Find solutions to some of your organizational questions, both big and small, at the expo.

Sponsored by RealPage Senior Living.

1:00 - 3:00 p.m.

Angels Among Us: A Celebration of Heroes in Senior Living
The story of senior living is written each day in thousands of communities across the country. Join COMMUNITY 2012 in honor of the hundreds of thousands of people who have chosen the senior living profession and every day, make a difference in the lives of seniors and their families.  ALFA Heroes are representative of them and role models who embrace choice, dignity, independence and quality of life.  Angels are among us celebrate a few of them here. Watch last year's Hero Award Luncheon celebration from the ALFA 2011 Conference & Expo.

Sponsored by Benchmark Senior Living.

3:15 - 4:15 p.m.

Concurrent Sessions
Funding for the Future: Debt, Equity and Lease Options for Senior Housing Operators
Translating Research to Practice: Implementing Comprehensive Fall Risk Management Across the Care Continuum
Developing Strategies to Overcome Business Challenges: A Case Study Part I
Transitioning to Electronic Medication Administration Records
Preparing Senior Living Providers for a New Operating Environment

4:30 - 6:00 p.m.

Concurrent Sessions
Ignite Brilliance in Your Leadership
LEED and the Future of Green Building in the Seniors Housing Industry
Strategies for Managing Risk in Senior Living
Developing Strategies to Overcome Business Challenges: A Case Study Part II

6:00 - 7:30 p.m.

ALFAPAC Presents: Bring on the Heat!
A Celebration Honoring ALFAPAC Donors and All Things Dallas
An exclusive event to for contributors to the ALFAPAC, whose donations help the senior living business share the story of resident-center senior living on Capitol Hill and elect policymakers who advance choice, dignity, independence and quality of life for seniors and their families. 

Sponsored by Coro Health.


FRIDAY, MAY 18

FRIDAY, MAY 18, 2012

7:30 - 8:30 a.m.

Texas Sunrise Networking Breakfast

Sponsored by Care Innovations.

8:30 - 10:00 a.m.

Concurrent Sessions
Housing Market Fundamentals & Trends in Senior Housing
The Role of Senior Living Operators in Resident End of Life Choices
Managing Employee Risk and Controlling Workers' Comp Costs

10:15 - 11:30 a.m.

General Session: The Future of the Senior Housing Industry: Discussion With Industry Leaders
Pat Mulloy, Chairman & CEO of Elmcroft Senior Living will moderate a powerful panel of senior living thought leaders who will reflect on the state of the industry and give insights into the future.

Sponsored by Omnicare.