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Developing Sales and Marketing Strategies to Acquire Younger Residents

ALFA 2013 Conference & Expo Session: Developing Sales and Marketing Strategies to Acquire Younger Residents, Part 1 & 2

Presented: Wednesday, May 8 | 3:00 PM - 4:00 PM and 4:15 PM - 5:15 PM

Does attrition concern you? Has the average age of your resident dramatically increased? Is your length of stay down to 12 months or less? Are you unable to net up enough new move-ins to grow occupancy and revenue? If you answered yes to these questions, attend this advanced, two-part interactive session and learn firsthand what you can do to proactively attract and close a younger resident. Participants will work ON their business versus IN it and leave with three strategies designed to attract and move a younger resident.

Understand the financial impact and value of a resident who is just two years younger. Learn four systems that must be in place to attract and close a younger resident. Map out the top three barriers to getting a younger resident in your community and implement three strategies designed to remove them.

 >> Faculty: Traci Bild, President, Bild & Company

Download the Developing Sales and Marketing Strategies to Acquire Younger Residents presentation or view below.



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05/15/2013


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